I design digital experiences for people. Whether is for them having a WOW moment, or a smooth path where the user doesn’t even realise they were making a decision.
My interest in human behaviour is a mix of my backgrounds. From studying biology, ethology, to living in different countries and cultures, learning the local languages, working in very different fields (luxury, engineering, investments…). I have learned to be humble, listen, observe and enjoy the experience of creating new designs until we make users lives just a bit easier, or better, or happier.